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SEO (Search Engine Optimization)

What is SEO and how does domain tokenization affect search optimization?

Published on June 30, 2025By Namefi Team
  • glossary

SEO (Search Engine Optimization) is the practice of improving website visibility in search engine results to increase organic traffic. Domain names play a crucial role in SEO through factors like keyword relevance, brand recognition, and link authority. Premium domains often have inherent SEO advantages due to their memorability and keyword relevance. When domains are tokenized, their SEO value becomes part of their digital asset value proposition. Domain investors can now more easily trade domains based on their SEO metrics and potential, while businesses can acquire premium domains with established SEO authority to boost their online presence—all through transparent, blockchain-based transactions.

Related keywords

  • SEO
  • search engine optimization
  • domain value
  • search rankings
  • digital marketing

About the author(s)

Namefi Team
Namefi Team • Namefi

Namefi is a collective of engineers, designers, and operators who obsess over building tools that make managing your onchain domain names effortless.